The business track of IOP 2026, turning creative talent into sustainable enterprise through modelling, funding strategy and access to Brazilian and African market networks.
What you will learn
- Business model design for creative and cultural ventures
- Funding: grants, sponsorship, public incentive laws and investment
- Pricing, contracts, licensing and intellectual property
- Marketing, audience building and brand partnerships
- Pitching to institutions, sponsors and cultural funds
Curriculum
12 weeks · 220 contact hours · 5 structured modules
- Value proposition and revenue design
- Costing, pricing and cash flow
- Legal structures for cultural ventures
Practical assignments
- Build a full business model canvas and 3-year financial plan
- Produce a live micro-event or pop-up with a Brazilian partner
- Deliver an investor pitch to a panel of sponsors and cultural funds
Learning outcomes
- Run a financially viable creative enterprise
- Protect and monetise intellectual property
- Raise funding from public, private and philanthropic sources
Who it is for
Founders, producers, gallery and festival managers, and creatives running their own practice.
Certification outcome
An investor-ready business plan and a live pitch to a panel of partners and sponsors.
Verified training sources
This track is mapped to named regulatory bodies, universities, peer-reviewed research and industry training pathways.
View the verification framework →Apply for this track
Applications for IOP 2026 are open to professionals across Africa and to Africans residing in Brazil.
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